Someone will need to start an EU-based business where US developers can submit their rejections, and have the EU side get a proper explanation.

App [submission] as a service, or AasS. I guess that'll be my YC pitch for '23. Wanna be my co-founder? /s

I'm sure they'll manage the process so that it so that it's a powerless human reading an AI's decision back to you. There's no way to legislate wanting to do a good job.

If the AI gave actionable advice, fine. If not, it’s a violation of the law.

there are many completely valid and completely unactionable reasons for rejecting people. Yes this might make it a bit better but it's very hard to make someone who doesn't care about helping you help you. Even regulation can just make them do the minimum.

What I'm hearing is there's a hell of a European market to cater to USA and other regions to host apps, and then play hardball in getting real answers.

Google will stop servicing Europe entirely before they offer competent human support.

This is a ridiculous assertion. Google won’t do anything like that. They’ll comply with the law, because they want European money.

they'll create sentient machines before then

oh, I was not aware the Digital Markets Act will change that too. That is a win.

It's actually the Digital Services Act, I have corrected my comment.