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Some percentage of those who left those 1-star rating may be pissed off enough to cancel their Prime subscription in protest.

(It may also be true that some percentage of those who cancel Prime for this reason may rejoin Prime a couple of months from now when the Prime retention machine sends them a 'We miss you!' email trigger offering free trials of Prime for x months to get them back back).




I don’t even know how the gauge the success of something like this - in prime subscriptions not canceled?




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