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Magic for Humans with Justin Willman on Netflix (https://en.wikipedia.org/wiki/Magic_for_Humans) has some fun demos + explanations of this if anyone's interested.

What feels like a "random choice" when someone makes it is probably just the first thing they think of. So if you can make sure they're primed to think of what you want right away you can "predict" their choice. The real skill comes in being able to prime them without making it obvious that that's what you're doing.




The opening to the film “now you see me” did the forced-choice-of-card gag well.




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