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Basically, reverse ETL, ie get data from the warehouse to operational platforms. The two big players are Census and Hightouch.

https://www.getcensus.com/

https://hightouch.io/

Both offer no-code tools to help non-technical users make use of the data.




What does the L mean then?


E - Extract

T - Transform

L - Load


Thanks for the links, I'll have a look.




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