Kobo has a 10.3" reader, it's a bit cheaper than competitors but it's also not as good.
Amazon doesn't really seem to subsidize ereader hardware except maybe in countries where they are "losing" like Canada. Like compare what you get with a Boox Leaf or Boyue P78 for the price of a Kindle Oasis.
My kindle is “ad supported” which I always took as they subsidized it. That being said at least a year ago you can hack it and install ko reader and set the ad directory to read only and you got yourself a darn good Ereader with no ads.
It is or at least was cheaper to buy a Kindle Paperwhite in Canada with no ads than one in the U.S with ads. Even after taxes and conversion. It's really really unusual for an electronic product to be cheaper in Canada than the U.S.
Usually a comparable Kobo or Pocketbook is within spitting distance if not cheaper. The 6.8" Paperwhite somewhat upset the balance as they don't have a direct response to it right now. A Kobo Libra 2 is 90% of what an Oasis is for 2/3rds the cost. And no ads.
