Anyone think about the fact that Google has spent years becoming a minimalist for search effort and user experience, making results faster, more accurate, predict better, and be more painless... In short, they make a users experience and interactions with the site quick, almost transparent. Get in get out! Predict and find my results before I'm even done typing and show me the entire site before hitting "search". Now take other sites, how long does it take to find anything on facebook?... for ever, you have to dig and filter, and look and check... Its painful. I know it does not amount to much more than an observation but all that extra time spent does not reflect usefulness or effort on the users side. Id like to see a CPM comparison chart for popular sites!