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The three critically different things to me:

- they have/had a critical size. No other social media was that big, and size matters.

- they required (still do?) real IDs. Forcing people to use their real name is a special kind of awful, especially when it's the main network

- they push a unified account platform for everything they owned. Other companies tried too but most failed (I also hate Apple for that, if you were to ask).




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