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I don't think it's a lame excuse at all. Tesla barely managed to get a profitable car on the market given battery costs, and had to bet their company on a strategy of massive investment and reducing costs over a decade+ period.

They are also ahead of every other auto maker in commercially purchasable L2 autopilot.

With that context, it doesn't make sense to add $50k+ to the price of their cars (e.g. doubling the cost of a Model Y) just to get slightly better autopilot performance. Lidar would help them in some cases (e.g. stationary objects), but it's not a panacea. Their strategy makes perfect sense given they want to sell semi-affordable cars to the public.

On the flipside, Cruise & Waymo's strategy of "geofenced L4 at any initial cost" makes perfect sense for their short term robotaxi ambitions.

Maybe in ~10 years these strategies will intersect, but for the time being they are completely different products.




> Tesla barely managed to get a profitable car on the market given battery costs, and had to bet their company on a strategy of massive investment and reducing costs over a decade+ period.

Numbers came out a few days ago showing that Teslas had some of the highest margins in the mainstream auto segment.




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