Some subset of people click on links and use/buy things just because they are there. The rest of the world does it to solve a problem
Do you have data to back this up? My anecdotal experience with every person I know from my grandma to my niece to my girlfriend suggests exactly the opposite behavior.
The rest of the world clicks on links and uses/buys things just because they are there, and some smaller subset of people do it to solve a problem. ;-)
I think the data from Microsoft's effort to get people to upgrade to ie7 over the last few years is pretty compelling. IE6 seems to be holding on-- presumably because most people don't really see it as broken or needing dramatic improvement.
Do you have data to back this up? My anecdotal experience with every person I know from my grandma to my niece to my girlfriend suggests exactly the opposite behavior.
The rest of the world clicks on links and uses/buys things just because they are there, and some smaller subset of people do it to solve a problem. ;-)