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In Eastern Europe I feel like Viber/Telegram have won, with Instagram/Facebook messenger second, and Whatsapp a distant also-ran.



In Romania at least, WhatsApp is the de facto standard. Just to give some idea of how ubiquitous it is, when I had to buy flowers for a funeral, the lady told me to send the message I wanted printed on WhatsApp, didn't even think to ask if I used it.

By contrast, the only two people I ever saw using Telegram or Viber were a security researcher and a colleague from further East.




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