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I think it's interesting that everybody is attempting to differentiate on top of the Android kernel, and are forced to build their own skin to compete.

Free Prime memebership (for life?) is interesting. Amazon has a big content catalog, and it makes a hell of a lot more sense for them to go this alone and not be forced to use Google's shit app store.

Overall, I think they'll have trouble differentiating between them and the iPad and them and the nook Color, and it doesn't seem like they've really brought anything new to the table.




Prime membership is a genius move by Amazon. Since getting Prime I buy things at the drop of a hat. I literally think I order about 10x more product from Amazon now than before Prime. The fact they can give this away as a benefit is a double win for them.


No way. It will be a year at best to hook people to it. It will be their "blade" to the tablet "razor".


Probably true. I have Amazon Mom and the free Prime is only good for a year, there's no way they'd give away lifetime free shipping on such a cheap device.




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