Obviously there is fatigue in the market due to the saturation. It has become increasingly difficult to sift through lists of deals to find the one that you're truly "interested" in. It's like sitting down with a different coupon book every day and looking for the best coupon to clip out, no one has that kind of time except for the real bargain hunters.

The market will stabilize and settle down, but I highly doubt the concept of "daily deals" or "group deals" will disappear as Forrester predicts. Discounting based on bulk-buying has been around for ages, and leveraging the internet is just a small pivot.