It's not that they're indifferent to privacy in general. Rather, the system as reached a point where users are satisfied with the amount of control they've been given.
Specifically, they can render their profiles invisible to people they don't know, disengage from people they come to dislike, remove their names from pictures they don't want to be tagged in, and easily limit any personal details (except birthdays) that they don't like sharing.
For an enormous number of people, that's just fine.
Specifically, they can render their profiles invisible to people they don't know, disengage from people they come to dislike, remove their names from pictures they don't want to be tagged in, and easily limit any personal details (except birthdays) that they don't like sharing.
For an enormous number of people, that's just fine.