I was trying to do this exact thing on the Lowe's mobile website the other day and found it totally impossible. I kept thinking, "why isn't the aisle this is located in highlighted in huge text? I'm standing in the store. I know you have this information, because I've seen it on the desktop website, but I can't make it show up."

Turns out I was probably thinking of the Home Depot website, which does prominently display this info.