My interpretation of their intent is they will no longer name suspects in "florida man" style stories. Like, really, nobody needs to know that it was specifically 30 year old resident Pimble McGringleberry who lives on 1234 S Main St, nowheresville, arkansas was the lady who was throwing office chairs off the top of the target parking structure.

The person is presumably dealing with the aftermath of whatever caused them to be in the news in the first place. There is no reason to give internet users a rope, or 6 lines by the hand of the person to hang them with.

I think this is a positive move and hope to see more of it.