Basically we all see ourselves as the main character and don't think boring (i.e. systemic) problems will affect us. I'm not going to die from COVID like the rest because I'm special -- I'll die in an important way when it's narratively convenient, not like an extra killed off in act one to establish the stakes. Evil mega corps won't creep up on me, they'll introduce themselves spectacularly in a way that directly challenges me personally in a way that still allows me to defeat them and complete my hero's journey.
Maybe I'm in the minority but I definitely see the rise of mega corps as directly affecting me. They funnel obscene amount of wealth and resources(and thus political power) to a few individuals, lessening my democratic impact; they aren't beholden to any particular community and thus often are worse for workers and demonstrate worse negative externalities (such as environmentally); and so on...
The thing is I just feel helpless to do much about it. I can shop locally, but that feels pretty insignificant. Lately it's not even useful to vote any particular way (in the US), since it seems bigcorps have essentially captured both major parties.
Oh, it's absolutely affecting everyone. It just does it in a way that feels too trivial and non-dramatic to be a genuine threat to "the main character". Quoth Thanos, "I don't even know who you are" -- except unlike Thanos it's a faceless megacorp and every single person you ever interact with is an underpaid contractor working for a sub-subcontractor you likely never even heard of.
We understand individual problems ("I have cancer", "I lost my job", "My car broke down") intuitively. Systemic problems (pandemics, climate change, capitalism) not so much. Plus we've spent over a century increasingly framing every systemic problem as an individual problem and training us to think only of individual solutions ("boycott Amazon", "buy organic", "take shorter showers" -- note how many of these are explicitly about individual consumption rather than active collaboration).
Basically we all see ourselves as the main character and don't think boring (i.e. systemic) problems will affect us. I'm not going to die from COVID like the rest because I'm special -- I'll die in an important way when it's narratively convenient, not like an extra killed off in act one to establish the stakes. Evil mega corps won't creep up on me, they'll introduce themselves spectacularly in a way that directly challenges me personally in a way that still allows me to defeat them and complete my hero's journey.