The branding is not just the literal logo. The typical visual elements peculiar to Peak Design are present in the Amazon Basics version. Compare the two products in their black version, I know if I had seen the Amazon version in the wild I would've instantly thought it was a Peak Design bag.
> The branding is not just the literal logo. The typical visual elements peculiar to Peak Design are present in the Amazon Basics version.
And? The Amazon Basics definitely is a knockoff of the Peak Design one but that's perfectly legal.
Unless a product is so similar to another, a customer would be mislead, it isn't counterfeiting. The Amazon one doesn't use the same zip, doesn't use the same flap, doesn't use the same strap, isn't the same color and prominently display the Amazon Basics branding. You can't confuse it for a Peak Design bag when buying. Therefore it isn't a counterfeit.
Original: https://www.peakdesign.com/collections/everyday-bags/product...
Amazon version: https://www.amazon.com/AmazonBasics-Everyday-Sling-Inches-Bl... (notice they forgot to remove the "Everyday" moniker from the url)