It is the tight integration with the current messaging application on the iPhone... | Hacker News

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pinhead on June 7, 2011 | parent | context | favorite | on: SMS are going away, so are the revenues

It is the tight integration with the current messaging application on the iPhone that will possibly kill sms. The average user does not want to go through some 3rd-party app to deal with their text messages. If an average user sees no difference in complexity between using ATT/Verizon sms and iMessage it seems obvious which one they would choose.

WrkInProgress on June 7, 2011 [–]

BBM is not a 3rd party app, it is a core part of the Blackberry OS.

So long as iMessage remains iOS only, I don't see it severely eroding SMS usage.

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