You send them the messages, by opt-in, your version seems to suggest something else. Simplest thing is to just stick to the guidelines and use the original title, then add the thing you want to highlight in a comment. The other way ends up taking a non-clickbait title and making it clickbait.
You're now quibbling over my characterization of your characterization of the clickbaity title, which is fun but not really the point. The point is 'don't editorialize/rewrite titles into clickbait, please'.
I included ' can read when you report'.