Governments are supposed to intervene in markets to keep them stable, functional and ethical. Hand-balling all market regulation to ethical individual consumption isn't workable for many industries where companies can monopolize, capture regulation and sway public opinion with advertising campaigns.
Unfortunately I should have expected a reply such as this. Everything is seen as a all or nothing proposition.
I think it is pretty obvious that if companies are abusing their position to that extent an appropriate governing body should step in. However there are going to be issues that won't fall under such a remit.
Also just because the government/regulator is failing to step in, doesn't mean you can't be doing something yourself. I was getting very frustrated with Google and its products. So I decided to stop using them whenever possible.
As for moving away from industry giants, this works. Firefox (back in the early 2000s) chipped away at IE's monopoly and broke the stagnation.
