Venmo is irrelevant in (all?) most of the markets where Whatsapp is utterly dominating. In February it was reported that the platform has 2 billion active users.
Right. But all these countries have a popular payment app similar to Venmo that all people use. For example, in Israel where whatsapp is as popular as in Brazil, there's an app called Bit everyone is using, where you can send money using phone numbers. I'm sure India and Brazil have similar apps.
I seriously doubt that, I've lived in 3 of the countries (fairly large ones) where WhatsApp is THE communications and in all of those, at least to my knowledge, most (mostly young) people send money electronically through banks, sometimes more modern digital versions like Nubank in Brazil, but there's no all-encompassing default solution.
There is no equivalent in Brazil yet, not with any significant market share.
The closest thing we have is Nubank, which is a mobile-only bank, but even that is not nearly as universal as WhatsApp.
Essentially everyone with a phone number uses WhatsApp, but payment apps so far have been restricted mostly to the 20s ~ early 30s audiences in terms of adoption.
I might be in a bit of a bubble here (Porto Alegre), but all my friends except for one who's a tinfoil-on-head privacy nut use PicPay. Even more hipster-y restaurants/bars are starting to accept payment over it.
Anecdotal evidence, I know, but lacking proper studies...
In São Paulo it seems PicPay is more popular with younger people, as you can open an account being 16 or older. Nubank you have to be at least 18, probably as it mainly is a credit card.
I don’t have an account, nor have seen somebody using it, though. I’m totally outside their target group.
In India there are multiple apps like GooglePay, Phonepe, Paytm. All these are popular and widely used, Whatsapp was trying to get into payments in India for a long time but unable to launch because of regulations.
UPI payments are very popular in India and GooglePay really did a good job in getting the market share here in India.
Unlike a lot of countries, the UK has free and near-instant bank transfers which seem to be a de facto standard for things like splitting bills with friends.
Incidentally I tried to use Venmo while in the US, but the app was geo-blocked so I couldn’t install it with a Google Play account set to the UK.
Interestingly, you might actually have that a bit backwards - North America is the only place I know of that doesn't have free (or with a fee of a few cents), near-instant bank transfers. It actually surprised me how backwards the banking system seemed the first time I was in the US (coming from West Africa).
