Jokes aside, a large component of marketing is in aggregating opinion. The other half is the dark art we famously complain about.
Aggregating opinion at any level is hard work. And it's almost been elevated to a science now, so it has to be respected.
So to perform all that work to derive a conclusion which will most likely (given all that's known about the probability of start ups and success) prove you wrong, seems a perverse thing to do.
Masochistic, in fact.
I think it's easier to perform this work in the third person... It turns the dynamic on its head (like the schadenfreuder one might feel when working on a software project in the capicity of a QA tester). You're performing a clinical service.
But it takes some special effort to willingly put yourself through it...
Jokes aside, a large component of marketing is in aggregating opinion. The other half is the dark art we famously complain about.
Aggregating opinion at any level is hard work. And it's almost been elevated to a science now, so it has to be respected.
So to perform all that work to derive a conclusion which will most likely (given all that's known about the probability of start ups and success) prove you wrong, seems a perverse thing to do.
Masochistic, in fact.
I think it's easier to perform this work in the third person... It turns the dynamic on its head (like the schadenfreuder one might feel when working on a software project in the capicity of a QA tester). You're performing a clinical service.
But it takes some special effort to willingly put yourself through it...
I dunno.
I suppose I'll learn more if I just do it...