>People just make a UI that is akin to the ones Google or Apple make and call it a day.
It's worse than that. Lots of people involved in the creation of software don't just follow the trends, they have internalized the idea a UI exposing any complexity is inherently bad. That if something can't be easily expressed in the interaction language currently fashionable in mobile, then it must be a misfeature.
A distant but perhaps illustratively analogous example can be seen in non-nerdy teens and young adults. Take one that does class writing assignments in a google doc on their phone (they're not hard to find, you can even find some that try to do CAD on mobile devices). Try suggesting that if they learned to properly touch type on a real keyboard they'd find the whole process easier and faster. Then tell them apple's bluetooth keyboard can pair to iPhones. Compare the reactions.
tl;dr: In the TV show Metalocalypse the characters derisively called acoustic guitars "grandpa's guitars." That's the UX world in a nutshell.
It's worse than that. Lots of people involved in the creation of software don't just follow the trends, they have internalized the idea a UI exposing any complexity is inherently bad. That if something can't be easily expressed in the interaction language currently fashionable in mobile, then it must be a misfeature.
A distant but perhaps illustratively analogous example can be seen in non-nerdy teens and young adults. Take one that does class writing assignments in a google doc on their phone (they're not hard to find, you can even find some that try to do CAD on mobile devices). Try suggesting that if they learned to properly touch type on a real keyboard they'd find the whole process easier and faster. Then tell them apple's bluetooth keyboard can pair to iPhones. Compare the reactions.
tl;dr: In the TV show Metalocalypse the characters derisively called acoustic guitars "grandpa's guitars." That's the UX world in a nutshell.