Iirc the first us case was isolated, what really matters is the first community spread. The 12 days comes from lining up the curves. Our current # of cases is where Italy was 12 days ago.
Each outbreak is regional, having the numbers normalised to the total country population doesn't really give interesting information. It is the medical system of that specific region that is at risk of saturation.
http://nrg.cs.ucl.ac.uk/mjh/covid19/#g8
US is tracking highly with Italy, but 12 days behind.