On the other hand, if they did pull off a seamless integration of the tech into WF, it would be a massive selling point. Amazon Go demonstrates that the tech can work in a store designed around it, WF would show that it can be integrated into an existing business. But they have no reason to rush and use themselves as the guinea pig if they can offload that risk onto literally anyone else. Moving WF over will be the signal that they consider the tech mature enough for large-scale businesses to consider.
>But they have no reason to rush and use themselves as the guinea pig if they can offload that risk onto literally anyone else.
Not only that, Amazon would be literally paid by others to take over Amazon's own risk. This is such a nice play all around, they just need to manage not screwing it up somehow. But execution never was a weakness for Amazon imo, so I bet it will mostly go smoothly.
