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The reality is that Kottke is mostly wowed because of some decent prose.

I read the post and wonder how much of this is true (if "correct" is too alarming a word). How objective is Auletta about Schmidt? How reliable are the unnamed "associates" whose mention thrilled Kottke?

I don't have an opinion about whether this post is accurate because I don't have enough information to make that judgement. This post doesn't provide that information, and I haven't happened to read Auletta's book, or even any reviews or criticism of his book.

I don't dismiss it like I would anything remotely questionable from TechCrunch, but I also don't buy in because of the brand in this case. I see Kottke and people in these comments making firm declarations of confidence based on, according to them, some clean prose and a brand name.




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