I was expecting that too but it could also be a savvy attempt at gaining credibility.
The real thing I was thinking was that productizing the activities of a growth team would be ideal. If you could build a software product that efficiently managed the process of the growth team you could make a good value proposition. e.g. one person ($150k/year) using one tool ($100k/year) is significantly cheaper than the $650k/year he quotes.
The real thing I was thinking was that productizing the activities of a growth team would be ideal. If you could build a software product that efficiently managed the process of the growth team you could make a good value proposition. e.g. one person ($150k/year) using one tool ($100k/year) is significantly cheaper than the $650k/year he quotes.