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Have you seen people order? I would shoot half the customers if I worked a fast food counter much less the drive through.


My first job was at Burger King. Working the drive thru was seen by most as a punishment. During the day it wasn't that bad but at night people were absolutely ridiculous in their behavior and expectations. It didn't help that many were drunk or under the influence of other intoxicants. Not sure how well automated systems would be able to deal with such situations. Maybe the customers simply couldn't order food unless they conformed to the system. Or maybe they'd just drive off, with the business losing a sale.

With the near ubiquity of internet connected phones and tablets, making a greater push for people parking outside the restaurant, ordering on their phone and having it delivered to their car curbside seems like the better medium to long term play. Get rid of the drive thru altogether. Likely would make the entire place safer for pedestrians too.


Reminded me of this:

https://theuserisdrunk.com/

Drive-thrus aren't the only things people use while they're drunk

There are probably people using your website or app while drunk. How does your user experience handle this?


Sounds like a design funnel using AI system that doesn't respond to the shenanigans would take the reward away from them, and they'd just "behave" and order.


Sounds great for the employees, but where's the sell for the franchisee/HQ?


Eh, competitors who are doing it will put you out of business if you're not innovating towards same efficiencies. :)


Good point. Actually, why do they need a restaurant at all? Why not just a kitchen and a window that delivery people or robots go to get the food when its ready.

Although I think drone delivery could be more efficient. Even though you are flying, you are moving maybe 50 or 100 pounds instead of 2000 or 3000.


Coffee delivery by drone was in the trial stage in Australia beginning of this year: https://www.ubergizmo.com/2019/01/google-coffee-delivery-dro...


I am very concise with my orders, I know what I want when I pull up. Half the time they still get it wrong. I much prefer touch screens and smart phone apps for ordering.




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