It also sounds a lot like what people said about Bernie Sanders. Nobody took him seriously, and a lot of the press was along the lines of "lol bernie bros" because left-of-center infighting sells ads. I would be curious to see if the people who say this about Yang said the same about Sanders.
I think the truth is more that news goes for what sells, and a candidate who hasn't yet proven they can sell ads is not worth covering by their metrics. See: the $2b+ plus free press Trump got.[1] He was a known quantity no one expected to win, so covering that spectacle was easy and safe ad money.
My take is basically the same. The cable news media covers what their audience watches.
It's also worth noting that while MSNBC is the 2nd or 3rd most watched network (depending on the month) there are only about 1.6 million people regularly watching and that number is down 14% year over year. So even if they snub your candidate, it may not matter much at all.
I think the truth is more that news goes for what sells, and a candidate who hasn't yet proven they can sell ads is not worth covering by their metrics. See: the $2b+ plus free press Trump got.[1] He was a known quantity no one expected to win, so covering that spectacle was easy and safe ad money.
[1] https://www.nytimes.com/2016/03/16/upshot/measuring-donald-t...