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>small pocket who we truly incensed. While the incensed group was extremely loud, they were also a tiny, tiny minority

Thing is, that small group is your grassroots, influencer base without which you fail to thrive. G+ never got beyond the starter 'tech nerds' blogger type adoption and out into mainstream headspace.

You don't have to bow to that crowd to succeed, but at the very least you have to avoid annoying them away from your offering.




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