I suspect sampling bias. When you're upset, direct confrontation can be upsetting too! NVC isn't a perfect magic trick that always works, but that's not enough reason to dismiss it.
I’m not sure why you’re getting downvoted, this is my reading, as well.
People hate being called to task. In many ways it makes it harder for me, in my distress, when the person pointing out my flaws does so in a way that doesn’t leave a lot of room for me to blame others for my failures, or to blame others for my distress.
So the actual experience of NVC (regardless of whether it’s wielded as a subtle tool of manipulation) is often very frustrating.
The only way the recipient of an NVC confrontation will perceive the experience as positive is if the recipient legitimately cares about the person calling them to task, AND also cares about doing better next time.
In the absence of these prerequisites, the recipient will just be annoyed that they weren’t able to get away with whatever they did.
But the recipient’s annoyance doesn’t seem to me like an indictment of the conversational tactic. The point of NVC is to hold people’s feet to the fire; people complaining that having their feet held to the fire is uncomfortable doesn’t seem like a reasonable critique.
Having read through this I think NVC is leveraging power dynamics and social conditioning to leave the victim helpless to fight back. This is essentially something out of a sociopaths tool box.