> Would anyone care? I don't think a game company is going to refuse to publish on iTunes or Google Play because some tool they use for analytics stops working.
I don't see why these companies can't simply push all analytics to their own servers then out to the analytics company, bypassing apple/google.
Most of the biggest mobile games companies have custom analytics engines and likely do this anyway.
That doesn't really solve the battery life / analytics duplication problem.
Furthermore, from experience, duplication within a single app often happens all on its own because, say, different departments use different toolchains with different integrations, thus want different analytics providers and it's easier to just have the app send to both. It's inefficiencies all the way down because the only one to really pay for this is the user, and the user doesn't know they're paying for this (be it in battery life, PII leakage, etc).
I don't see why these companies can't simply push all analytics to their own servers then out to the analytics company, bypassing apple/google.
Most of the biggest mobile games companies have custom analytics engines and likely do this anyway.