It's hard to see them making any money on cars anytime soon. Autonomous cars are at least 20 years away. Profit margins on cars isn't even close to that of an iPhone. Also it would be entering an entirely new field of business that not only require the R&D to make the car, they also need the infrastructure to handle sales and repairs.
Apple does have the money to pull it off, if they want to. I would just question if they'd profit from the project.
“We’ve learned and struggled for a few years here figuring out how to make a decent phone, PC guys are not going to just figure this out. They’re not going to just walk in.”
Apple does have the money to pull it off, if they want to. I would just question if they'd profit from the project.