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This seems to be for old men. Women of all ages use makeup to change the way they look. Concealing skin blemishes is just one part of it.

As a man I'd never do this. Just imagine you forget to recharge the thing or run out of "ink" so suddenly you have to turn up to work looking 10 years older. It's easier just to accept your age.




  This seems to be for old men.
I think the video shows it being applied to an old man because the BBC technology correspondent covering CES happens to be an old man.

The display in the back of the CES booth shows a pretty woman as do the product marketing videos [1]

[1] https://www.youtube.com/watch?v=B7qzb8ptH3U


scenario forgetting to recharge:

damn, black-tea you look like sh*t!!

oh yeah, I had a hard night of it, went out drinking with some old friends didn't get in until 5 this morning. slept 2 hours, have a bit of a migraine.

whoa, that black-tea is a king among men!!




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