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I always like to hear about new (to me) analytics options. Currently I use GA + Clicky, and I've considered getting rid of GA for a while. One option that looks attractive is Fathom, which can be used either as a SaaS or self-hosted, and is more focused on privacy than most.

Clicky: https://clicky.com

Fathom: https://usefathom.com/




I have always wondered, it is either something is doggy about Clicky, or others are really expensive. Clickly could do a million page view for $20/month, while others, even the simple ones that aren't as feature rich such as Fathom, offer anywhere from $29 / $50, to Matomo which is over $250 per month.

What's the Catch?


Check if your analytics vendor can do drilling and segmentation, and be able to dig into raw data. If that is possible (+which is a hard thing to implement), then costs are way higher.


I've just rewritten my 2-year-old https://trackingco.de/.


Enterprise-grade email analytics: https://mailspice.com




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