UX analysis and A/B testing go hand in hand. There'd be no way to know that the ... | Hacker News

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samd on Nov 2, 2010 | parent | context | favorite | on: Expedia on how one extra data field can cost $12m

UX analysis and A/B testing go hand in hand. There'd be no way to know that the Company field was a UI mistake if it had not been tested.

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