I'm sure they'd start caring if everyone started blocking their ads instead of accepting them. Maybe one day we'll have augmented reality glasses with built in ad blockers; I wonder how they'd react to that.
Talking about advertisers, I think the main qualities we can credit them is grit and smarts.
Block their ads on the web ? you still have them on billboards if they’re local. They’ll mass DM whole regions if it makes economical sense. Your Netflix drama series will start mentionning them in passing. They’ll make ‘news’ pieces with a product CEO saving a baby chimpanzee that was not endangered in the first place.
You know they’ll find a way to your eyeballs by whatever mean, as long as it makes any sense to them.
Assuming we have sufficient control over our augmented reality glasses. If someone like google, MS, facebook, etc corner the market then I'd expect them to insert ads into reality.
