Clay (angel investor) states, "Why did Omnidrive fail in my opinion? Something strange can happen in the valley and I think Nik got trapped by it completely. Too many parties, too many conferences, too much working between 1-4am, not enough working normal business hours, too much socializing, not enough focus, no business development, and not enough follow up and delivery."

If true, this is more a lack of self-discipline and prioritizing than the "SF effect."

The SF effect itself is a lack of self discipline.

There have got to be thousands of online storage companies. Why does this particular one get write-ups?