> I do too but can we say "most" Americans? Are there any stats available on their customers?

"Most" is almost true if you only look at ecommerce.

"This year, the online shopping juggernaut will capture 49.1% of the market, according to eMarketer's latest forecast on the top 10 US ecommerce retailers, up from a 43.5% share last year. Amazon now controls nearly 5% of the total US retail market (online and offline)."[1]

[1] https://retail.emarketer.com/article/amazon-now-has-nearly-5...

49% of sales might be very different from being used by 49% of people, though.

It was a casual remark, based on generalizations about my audience, not necessarily meant to stand up to scrutiny - however there's also this: https://techcrunch.com/2018/07/13/amazons-share-of-the-us-e-...

Hate to be that guy, but I have Amazon Prime in my household because my wife uses it just enough to be worthwhile. She makes only a small percentage of her purchases there, and the others in our household make none.

The 43% figure is more relevant, and that's 43% of a relatively small share of all consumer spending, with much of it being done by a small group of large Amazon customers.

So I don't think it's accurate to say most people buy a shitload of stuff from Amazon.

Amazon’s US retail revenue was $318B for 2017 [0]. There are 126M households in the US in census’ 2017 data [1]. Thats $2,500/household. That’s definitely a shitload bought by most people.

Comically shitloads are pretty cheap and are $210/ton (a big pickup kid) if you’re in New Hampshire [2]. So pedantically, we’re all buying 10 shitloads.

[0] https://www.cnbc.com/2018/05/15/amazons-us-sales-to-match-wa... [1] https://www.statista.com/statistics/183635/number-of-househo... [2] https://www.milessmithfarm.com/farming-products.html

From your link it says,"Though Walmart remains king of sales with $495.8 billion in annual revenue and U.S. sales of $318.5 billion (a 3.5 percent increase year over year) for the fiscal year ended in January, Amazon is growing at a faster pace in the United States."

You are claiming that Walmart's revenue is Amazon's. You misquoted.

Oh wow, thanks for the correction. I misread the link and Amazon’s 2017 US sales are only $186M, not $318.5B.

Still a literal and figurative shitload for the average American household, but Acosta half as much as my original calculations.

> [2] https://www.milessmithfarm.com/farming-products.html

"From Our Farm to Your Table" ... hopefully not the composted manure!

Okay...here's more statistics for you. 75% of American online shoppers use Amazon for most of their online shopping [1]. 80% of Americans shop online [2]. So approximately 60% of all Americans frequently shop at Amazon.

_________

1. https://www.cnbc.com/2017/12/19/more-than-75-percent-of-us-o...

2. http://www.pewinternet.org/2016/12/19/online-shopping-and-e-...