I am really impressed by your courage and your determination but you worked 3years on your product and never tought that a slight redesign/optimization by a professional can be beneficial to your business ?
Your website is dark and not very beautiful, it feels creepy. To access to StormPulse Pro from the landing page, I have to click on "More" and select "Stormpulse pro" on the menu. No direct access, no button.
Great story, nice ending hopefully but seriously! I know that on HN marketing/business/design guys have bad reputation but sometimes YOU HAVE TO ask some help...
Thank you for sharing this story. This is of course only my POV, I'm ready to be downvote if needed :)
you worked 3years on your product and never tought that a slight redesign/optimization by a professional can be beneficial to your business?
I think we were still fumbling in the dark until now with regards to segmentation/pricing. In one sense I'm glad we didn't share our Pro offering with the entire market in the last 18 months. We've learned a lot. However, coincidentally we're about to partner with a real optimization firm, so you're spot-on in that sense.
Your website is dark and not very beautiful, it feels creepy.
Yes, but really, so what? That is a clever tie-in to the field you're in, but do you know for certain that it results in increased profit? Have you tested it?
I think the feeling you get from a design means a lot for the average consumer.
do you know for certain that it results in increased profit? Have you tested it?
No, we haven't A/B tested it. However, we know scientifically and from customer feedback that the dark background with light text works well in low-light environments, which is what most operation centers are like. If you don't know what an operation center is, here are some good example pics from Google Image search: http://www.google.com/images?q=operations+center&oe=utf-...
I am really impressed by your courage and your determination but you worked 3years on your product and never tought that a slight redesign/optimization by a professional can be beneficial to your business ?
Your website is dark and not very beautiful, it feels creepy. To access to StormPulse Pro from the landing page, I have to click on "More" and select "Stormpulse pro" on the menu. No direct access, no button.
Great story, nice ending hopefully but seriously! I know that on HN marketing/business/design guys have bad reputation but sometimes YOU HAVE TO ask some help...
Thank you for sharing this story. This is of course only my POV, I'm ready to be downvote if needed :)