One thing I enjoy about charging more is the retention rate, it might be counter intuitive, but if you have a product worth keeping people will pay for it. Those customers will likely stay on longer, wont complain (as you pointed out), etc.
When you go for the lower price point, you're getting people less in your niche and thus want more bang for their buck, or really want a different product entirely.
This. I once ran a SaaS for $7/mo. Churn rate was horrible. People never stayed longer than 3mo. Now I do something with a 4 figure / mo price tag and people stick around for 7/mo on avg. it’s totally counterintuitive
that's true but also it depends on the customer
is it b2b or b2c, something for 7$ could be something trivial, like a premium package for a note taking app, but something like a 1000$ is probably a b2b that the company needs.
When you go for the lower price point, you're getting people less in your niche and thus want more bang for their buck, or really want a different product entirely.