Yikes I know. What a juxtaposition between an "edgy" headline ("felt like I was buying drugs") and one of the most mundane opening sentences in journalism I've ever read ("James Liska finally spotted a reasonably priced computer-graphics card online. By the time he clicked “buy,” it was gone.").

FWIW the A-Hed is meant to be a humorous column.

https://www.wsj.com/articles/SB10001424052702303362404575580...

The entire industry is going down that path because it's the best way to make money. The WSJ has been doing this for a few years now.

I wonder if someone can write a script so that the submission form can automatically block titles like "The Weird Old Foo You Won't Believe is Bar!".