I think he's referring to the platform itself providing most of the apps.
e.g. Google Play Music replaced spotify for me when I used android. It can now play podcasts (like Apple's podcasts app) and also recognize music playing (like Shazam). Google's Inbox replaced Dropbox's mailbox. Google Map has a lot of features I used to find in Waze, even some extra ones (like Timeline). etcetc
It reminds me of what Microsoft used to do: embrace, extend, extinguish.
"Embrace, extend, extinguish" was Microsoft's strategy for destroying open software interoperability standards. I understand what you're saying, but it's not nearly the same thing.
e.g. Google Play Music replaced spotify for me when I used android. It can now play podcasts (like Apple's podcasts app) and also recognize music playing (like Shazam). Google's Inbox replaced Dropbox's mailbox. Google Map has a lot of features I used to find in Waze, even some extra ones (like Timeline). etcetc
It reminds me of what Microsoft used to do: embrace, extend, extinguish.