I've done this for four years. People never seem to catch on, most of the people who email for free licenses are downright apologetic about it, and in four years I've only felt like I was being taken advantage of maybe twice with regards to free copies. (And I gave them, of course.)
Explicitly asking for something in return would probably be a good idea for me. Most of my customers tell me that they'll tell their friends, which makes me happy but empirically does not do much for the business since they're going to tell a single digit number of people who have no money, and the conversion on that is terrible. I should really tell folks that I'd love if they mentioned it on their class homepage or something.
Explicitly asking for something in return would probably be a good idea for me. Most of my customers tell me that they'll tell their friends, which makes me happy but empirically does not do much for the business since they're going to tell a single digit number of people who have no money, and the conversion on that is terrible. I should really tell folks that I'd love if they mentioned it on their class homepage or something.