This is a non-issue to most people though. I don't care if I keep it. I'm renting it and that's fine for me because it's a lot cheaper to rent music than to buy it one album or song at a time. If Spotify kicks the bucket, oh well I'll switch to Google, Apple, Amazon, etc. Music.
They aren't saying you should. They're saying most people (incl. themselves) don't care to own the product. They'd rather pay to rent access to Spotify's collection than to be required to buy all the music they wish to listen to.
We need to make at least one assumption: Spotify will have the music you want to listen to when it is released (not always the case - and for myself - it is never the case.)
If you spend more than $120/yr on music it could make financial sense to "rent music" from Spotify with a premium subscription instead. If you aren't particularly attached to music you listened to last year, or five years ago, or a decade ago, then it doesn't make sense to want to own the music to begin with. If there is a particular artist you're attached to, that doesn't prevent you from also purchasing that album. You can also use Spotify to check out a band you just heard about [0]. I don't even use Spotify but recognize why others would instead of purchasing music.
> If you aren't particularly attached to music you listened to last year, or five years ago, or a decade ago, then it doesn't make sense to want to own the music to begin with.
I guess so, but it's clearly not my case. I can listen to music in my collection, no matter when it was added. Otherwise it wouldn't end up there :)
