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Strangely I do not see this said in discussions about Uber, but I think they are operating in a way on good publicity and the false premise of Uber being ride-sharing, which is not really the case.

Compared to other services in this market, e.g. taxis or buses, Uber has a significant portion operation costs implicitly discounted and/or indirectly subsidised. Uber drivers are self-employed, which in many parts of the world has lower tax rate as opposed to employment contracts (which is pretty common for bus drivers). Uber cars are registered as non-commercial vehicles with less restrictions inherently increasing utility value (a family can have one car used for Uber and weekend driving, but having a Taxi car may very likely result in the need for another car) and non-commercial insurance rate despite increased accident risk, which results in elevated overall risk of non-commercial vehicles which all (non Uber) drivers must share.

Bad press for Uber may result in law changes that level the playing field and either increase operation costs for Uber significantly increasing their burn rate or lower operation costs for their competitors decreasing Uber's attractiveness and revenue thus increasing burn rate.




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