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"Brian Wansink, the director of the Food and Brand Lab at Cornell University, estimates we make 227 decisions about what to eat every day..."

That doesn't pass the smell test. The only way I can get that number is to devalue "decision" to the point of uselessness; if I decide to each hamburgers for dinner, well, I decided not to eat lasagna and I decided not to eat spaghetti and I decided not to eat at McDonald's and I decided not to eat at Wendy's. Maybe that's not exactly what they did, but I couldn't find an actual description of the methodology, and j'accuse.




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