Since when it has become acceptable that the goal of academic institute is/should be dirty ROI?
And then why just football? Start funding cabaret, rave parties and poll-dance events as they surely will have more ROI.
Sports has been the undoing of US education in schools [1] earlier and now it seems even in higher ed.
The sooner they get rid of sports from educational institutes the better for them.
I was on staff at a small science and engineering school with a top 25 football team, and I was the faculty rep for the cycling team. I had no love for football, and I say that as someone who played in highschool. Until I saw the finances and realized they funded the entire sports program. As much as it pained me, I had a hard time complaining after that.
Sports has been the undoing of US education in schools [1] earlier and now it seems even in higher ed. The sooner they get rid of sports from educational institutes the better for them.
[1] http://www.theatlantic.com/magazine/archive/2013/10/the-case...