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It's never just one list. As savvy inbound marketers, they added you to the list for their daily newsletter. But they also surreptitiously added you to separate lists for monthly and quarterly news, book releases, and events.

And since you didn't read the fine print, you didn't realize you were being signed up for those five lists at each of the parent company's properties.

But they all have separate unsubscribe links. So just when you think you're done hearing from them, you get an email from another list.

That's what happened to me recently when I signed up for daily "running tips" from a major publisher in the field. I ended up setting up a filter for the publishing company's name straight to spam. Then I hop in my spam box every week or so & unsubscribe.

Edit: today's lists were "You have been unsubscribed from our Men's Health Special Offers email list. Thank you." and "You have been unsubscribed from our Organic Gardening Special Offers email list. Thank you."




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