As someone who isn't likely to be an enterpreneur, I only want to know about the tip of the iceberg at first because I don't know if the rest of the iceberg is interesting or not.
If you're designing a series of games for the iPhone, that's kind of cool, and I can relate to that. If your startup is writing accounting software to analyze discrepancies in employee lunch spending when away from the office, my eyes might start glazing over after 45 seconds.
If you're designing a series of games for the iPhone, that's kind of cool, and I can relate to that. If your startup is writing accounting software to analyze discrepancies in employee lunch spending when away from the office, my eyes might start glazing over after 45 seconds.